AIMass

UX Audit - Conversion Rate & Usability Analysis

UX analyst reviewing user behavior heatmaps and conversion funnels
Fast ResultsAction-Oriented
Immediate Impact
Overview

Identify friction points that hurt user conversion and satisfaction

Discover why users aren't converting or engaging as expected. Our comprehensive UX audit combines heuristic evaluation, conversion funnel analysis, and user behavior data to create a prioritized list of improvements that measurably lift user satisfaction and business metrics.

  • Analysis Timeline
    1–2 weeks for complete audit
  • Analysis Method
    Heuristic evaluation + data analysis
  • Deliverable Format
    Prioritized improvement backlog
  • Best for
    Products with existing user traffic
Technologies
AmplitudeGoogle Analytics 4User Behavior AnalysisUsability Frameworks
Focus
Heuristic EvaluationConversion Funnel AnalysisQuick Win IdentificationData-Driven Insights
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We solve the right problems

When users stall or churn, we design a path to value they can’t miss.

  • Low conversion rates waste marketing investment

    Identify specific friction points in user flows that prevent visitors from becoming customers or active users.

  • Users struggle to complete key tasks

    Usability analysis reveals interface problems and workflow issues that frustrate users and hurt satisfaction.

  • No clear priorities for interface improvements

    Impact-effort analysis helps you focus on changes that will drive the biggest improvements with available resources.

Our approach

Evidence-based analysis

Every finding is backed by usability principles, user behavior data, or conversion funnel analysis.

Business impact focus

All recommendations tie directly to business metrics like conversion rates, user satisfaction, or support burden reduction.

Actionable recommendations

Every improvement suggestion includes specific implementation guidance and expected impact estimates.

Where this wins

Patterns we’ve shipped across industries.

  • Diagnose low conversion rates

    Identify specific reasons why visitors aren't converting and prioritize fixes based on potential impact.

  • Improve user satisfaction scores

    Find and fix usability problems that hurt user experience and increase support burden.

  • Plan interface improvement roadmap

    Get a prioritized list of UX improvements ranked by business impact and implementation effort.

Behind the design

Design that ships cleanly to dev

We don’t stop at pretty. We deliver tokens, states, and specs developers can implement fast—without guesswork.

  • 98%

    Client satisfaction

  • 10

    Weeks to MVP avg.

Our process

  • 1
    Baseline establishment
    • Current conversion funnels and user cohort analysis
    • Key metric identification and historical performance review
    • User behavior data collection and analysis
  • 2
    Usability review
    • Heuristic evaluation and interface state analysis
    • User journey mapping with friction point identification
    • Accessibility compliance assessment
  • 3
    Improvement prioritization
    • Impact-effort matrix and prioritized improvement backlog
    • Quick win identification for immediate implementation
    • Long-term improvement roadmap planning
  • 4
    Results presentation
    • Findings presentation with expected impact estimates
    • Implementation recommendations and resource requirements
    • Success measurement and tracking plan
Deliverables & timeline

What you get

Audit Results

  • Comprehensive findings presentation with screenshots
  • Prioritized improvement backlog with impact estimates
  • Quick wins list for immediate implementation

Implementation Guide

  • Detailed improvement specifications with mockups
  • Success metrics and measurement framework
  • Resource requirements and timeline estimates
Typical timeline
Complete audit delivered within 1-2 weeks; implementation recommendations can be acted on immediately.
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UX audit deliverables including heatmaps, user flows, and actionable insights.
01

Outcomes, not output

We set measurable targets and ship against them—no black boxes.

02

Build to learn

Every sprint tightens activation, retention, or revenue.

03

Scale without bloat

Clean UI, clean code, fewer regressions.

Your success is our priority

  • Fast identification of improvement opportunities

    Get a clear picture of what's hurting your user experience within 1-2 weeks, not months of investigation.

  • Prioritized action plan

    Focus your limited resources on changes that will drive the biggest improvement in user satisfaction and business metrics.

  • Measurable impact tracking

    Clear success metrics help you measure the business impact of UX improvements over time.

Questions—answered

  • Do you need access to our analytics data for the audit?+
    Analytics access helps but isn't required. We can conduct comprehensive usability analysis using heuristic evaluation methods.
  • Can you implement the recommended improvements after the audit?+
    Yes, UX audits often transition into design or development engagements to implement the highest-impact recommendations.
Contact band

Let’s talk ux audit - conversion rate & usability analysis

Share what you’re building. We’ll return a scope, risks, and a price band within 48 hours.

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